September 22, 2015

Mark Summers - Topo Chico, Interbrand Mexico

Mark Summers was commissioned by Interbrand in Mexico to help them with the rebranding of Topo Chico mineral water, "Mexico's best kept secret". The historic brand is expanding further than it's home origin in Mexico and is becoming known as an international product. Mark was given the task of illustration a native princess drinking from Topo Chico's natural spring. Mark's beautiful piece was then used for a massive packaging and advertising campaign along with being vectorized and made into the image for the new logo for Topo Chico's products.

Check out the entire rebranding process here!






Check out more from Mark Summers here!


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